To All the Pop-Culture Memes We’ve Loved in 2018

Critical praise and awards are great, but in the Year of Gaga, it’s memes that are often the ultimate indicator that a song, film, or TV show has truly entered the pantheon of pop culture. Whether it’s from “To All the Boys I’ve Loved Before” or “A Star Is Born,” these moments from 2018 captured our attention, entered our own phrasebooks, and proved that Twitter can relate anything to “Shrek.” Here’s to 2019 and saying “thank u, next” for years to come.

Our list of the best pop culture memes of 2018:

“Black Panther”

Tech whiz Shuri (Letitia Wright) already proved her Vine IQ with her “What are those” quip in the film, but Erik Killmonger (Michael B. Jordan), the Marvel blockbuster’s resident villain/Instagram model spawned his own memes. As T’Challa (Chadwick Boseman) falls during their face-off, Killmonger demands, “Is this your king?” Leave it to Twitter to turn this defiant challenge into a Lush employee’s battle cry.

— ????? (@DAREDEVllLS) March 24, 2018

Me trying to tweet from a coffee shop:


— Quinta. (@quintabrunson) March 25, 2018

“A Star Is Born”

When Bradley Cooper’s Jackson Maine asks to catch another glimpse of Gaga’s Ally in “A Star Is Born,” she turns around and makes a face that’s part Mona Lisa smile, part I-just-stole-napkins-from-Starbucks, with a dash of je ne sais quoi. It’s the indescribable yet universal quality of Ally’s smile that made this moment so ripe for meme making.

— Patrick Monahan (@pattymo) September 2, 2018

a star is born innit

— Emma Stefansky (@stefabsky) September 19, 2018

“thank u, next” – Ariana Grande

Grande’s use of social media cemented her status as the millennial’s queen this year, so when the singer shared her post-breakup self-love anthem, “thank u next,” the internet quickly galvanized to create their interpretations of the song. Users managed to turn the lyrics, “One taught me love. One taught me patience. One taught me pain,” originally about Grande’s ex-boyfriends, to apply to everything from the “Shrek” films to Cheetos.


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— Ayo Edebiri (@ayoedebiri) November 5, 2018

one taught me love, one taught me patience, one taught me pain

— savannah (@savtwopointoh) November 5, 2018

One taught me love
One taught me patience
One taught me pain

— Chris Gonzalez (@livesinpages) November 5, 2018

“RuPaul’s Drag Race All Stars” Season 3

In the episode, which aired January, Morgan McMichaels exhibits shock as fellow contestant Aja prepares to execute a death drop during a performance. Her expression, paired with Milk’s quote, “Is she gonna jump from there?” has now become a go-to reaction image to any literal or metaphorical leap.

— ✨Spiff Loves Candlenights✨ (@Space_Man_Spiff) January 27, 2018

— Anthony Oliveira (@meakoopa) January 27, 2018

The “In My Feelings”/Shiggy Challenge

Scores of people followed Instagram star Shiggy’s footsteps (literally) to do the “In My Feelings” Challenge, sometimes throwing safe driving practices to the wayside. But with “Do it for the gram” the unofficial motto of 2018, getting out of a moving car to dance in traffic seems to be par for the course. Celebrities like Odell Beckham, Jr and Will Smith following suit helped catapult this challenge to virality, with Shiggy and his moves even featured in the official music video. We approve of how wholesome and lighthearted this trend was, but we do recommend you stay in the car for your next Instagram challenge.

“Queer Eye”

Since its February debut, “Queer Eye” has been a treasure trove for memes and Twitter jokes. So instead of picking one, we’ve declared a tie between two already-iconic quotes from the Netflix series (the runner-up being “gay fear”).

First, Twitter had no trouble coming up with future “Queer Eye” spinoffs that twist the format of five gay men doling out life and style advice, and even hopped on the train.

— muiry xmas (they/them) (@leispiachh) August 5, 2018

Queer Eye but it’s five people with cans of red spray paint adjusting instances of atrocious apostrophe usage.

Also, these grammarians are gay.

— (@Dictionarycom) August 5, 2018

Another surprised reaction image comes from Jonathan Van Ness, the grooming expert and sweetheart of the show. Whereas the “Drag Race” meme conveys pure disbelief, JVN’s face captures that feeling of hearing unexpectedly good news, like “Killing Eve” being added to Hulu in December.

— David (@dvvidmurray) February 24, 2018

“Selfie Kid” from Super Bowl LII 

Listen, we don’t know what “sports” are, but it looked like this boy at the Super Bowl didn’t recognize Justin Timberlake right in front of him, which is technically worse. Although Ryan McKenna, 13, later said he was just pulling his camera out to get a selfie, social media still had a ball guessing what more pressing matters were on the teen’s mind.

— Jamie McCarty (@JamieMcCarty) February 5, 2018

— ian (@GALDYTRON) February 5, 2018

The Academy Awards

At the 2018 Oscars, Meryl Streep proved that the only person who can upstage her is herself. A picture of her yelling in support went viral, topping the 2015 meme of when the acclaimed actress hollered for Debbie Reynolds during the SAG Awards. Streep also displayed fairy godmother chic this year, with many noting she resembled a character from “Shrek 2.”

— f thot fitzgerald (@dracomallfoys) March 5, 2018

Why did Meryl Streep attended the ceremony dressed as the Fairy godmother from Shrek? #Oscars

— dani⛧ (@TowerwhiteDani) March 5, 2018

A bonus Oscar shout-out goes to Jennifer Garner, who looked like she just realized she left her oven on.

— Jemele Hill (@jemelehill) March 5, 2018

Zendaya Is Meechee

Gabriel Gundacker already notched Vine fame for his offbeat humor, but his best work yet is just three words: “Zendaya is Meechee.” The video, posted in September, features Gundacker in front of posters for the animated film, “Smallfoot,” singing about Zendaya’s role in the flick with a passion that would match Barbra Streisand’s. We can’t quite articulate what makes the video hit the sweet spot, but one thing we do know? Zendaya is Meechee.

— Gabriel Gundacker (@gabegundacker) September 23, 2018

Sang my name right and everything ???

— Zendaya (@Zendaya) September 23, 2018

Therapist: so anything on your mind that you wanna talk about?

Me: …ᶻᵉⁿᵈᵃʸᵃ ⁱˢ ᵐᵉᵉᶜʰᵉᵉ


Therapist: ??? ?????? ????? ?? ??????

— tom (@tommyhortin) September 23, 2018

“To All The Boys I’ve Loved Before”

Lara Jean Covey may have written sweet letters to past loves, but Internet wordsmiths like Rachel Syme took the rom-com’s title as an opportunity to call out problematic boys, and we’re here for it.

— rachel syme (@rachsyme) August 29, 2018


— Youngweon Lee (@youngweonlee) August 23, 2018

Are there any we left out? Let us know!

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