NFL Commissioner Roger Goodell: We want to make football convenient to consumer
NFL Commissioner Roger Goodell discusses the changing technology of football viewership, how the league needs to make the in-stadium experience more appealing and international expansion.
Billionaire Jerry Jones’ deal in 1989 to buy the NFL’s Dallas Cowboys will go down as one of the great investments in U.S. sports history.
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Jones paid just $150 million to buy the Cowboys from previous owner Bum Bright. At the time, the venerable NFL franchise was mired in an extended downturn, more than a decade removed from its most recent Super Bowl appearance.
Under Jones’ leadership, the Cowboys franchise won three Super Bowls in rapid succession and reestablished itself as one of the NFL’s flagship teams. As of fall 2019, the Cowboys were worth an estimated $5.5 billion and ranked as the most valuable team in U.S. sports, according to Forbes.
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